DESIGN LEAD / SR. ART DIRECTOR
HP_Splenda.jpg

SPLENDA PACKAGING

I worked with a tight-knit team (nicknamed “The 3 Js”) redesigning the packaging line-up for J&J's Splenda brand.

Final design renders for Splenda packaging


Series of designs I explored for the Splenda packets

Series of designs I explored for the Splenda packets


Early design explorations using the combination of illustration & photography

Early design explorations using the combination of illustration & photography


Small example of illustration style explorations

Small example of illustration style explorations

Role Senior Designer Agency Johnson & Johnson